Are you an lively and skilled media analytics chief? Are you an insatiable seeker of latest developments with the drive to proceed to push the bounds of your information? Are you on the lookout for a enjoyable, difficult position the place you’ll be able to speed up progress of probably the most revolutionary pricing group within the media business? Then we need to meet you!
The Senior Media Pricing Analyst will handle the pricing analysis, technique and optimization for all of TEGNA Media’s broadcast and digital advertising sales efforts. He/she is going to analyze and glean actual-time insights from our proprietary, business-main pricing engine and translate findings to the sales groups as a way to maximize income. This place could be based mostly at our headquarters in McLean VA, Dallas, TX or Denver CO.
Develop product pricing suggestions, flooring and guardrails, accounting for profitability, seasonality, market circumstances and so forth
Monitor and help pricing compliance
Analysis and publish efficiency reporting
Evangelize and foster a knowledge-pushed sales technique
Discover second-layer evaluation alternatives and collaborate with Enterprise Intelligence knowledge scientists to reinforce TEGNA’s pricing engine
Examine and assist remedy discrepancies with reporting
Determine and handle three rd get together knowledge partnerships, making certain constant tagging practices
Proactively contribute to the event of the corporate’s BI and knowledge visualization stack
Job Necessities
B.A. or MBA in Economics, Statistics, Advertising, Finance or associated space
three+ years of expertise with media pricing, advert operations, media shopping for / programmatic or associated area
Expertise with Tableau, SQL, SalesForce, Nielson, Comscore
Skilled Microsoft Excel expertise, together with pivot tables, vlookup, sumifs, named vary and conditional formatting. Bonus factors for figuring out VBA and macros
Capacity to speak learnings clearly and concisely, tailor-made for every audience
Enthusiasm for knowledge-pushed storytelling
Skilled essential considering and drawback fixing talents
Robust organizational expertise and relentless consideration to element
Versatile character with the power to juggle a number of excessive precedence tasks
About TEGNA:
TEGNA Inc. (NYSE: TGNA), previously Gannett Co., Inc., is comprised of a dynamic portfolio of media and digital companies that present content material that issues and types that ship. TEGNA reaches greater than 90 million People and delivers extremely related, helpful and sensible content material, when and the way individuals want it, to make the most effective selections potential. TEGNA Media consists of 46 tv stations and is the most important unbiased station group of main community associates within the prime 25 markets, reaching roughly one-third of all tv households nationwide. TEGNA Digital is comprised of Automobiles.com, the main on-line vacation spot for automotive shoppers, CareerBuilder, a worldwide chief in human capital options, and different highly effective manufacturers reminiscent of G/O Digital and Cofactor. For extra info, go to www.TEGNA.com.
TEGNA Inc. is a proud equal alternative employer. We’re a drug free, EEO employer dedicated to a various workforce. We encourage and think about all certified candidates no matter race, shade, faith, nationwide origin, intercourse, age, marital standing, private look, sexual orientation, gender id, household obligations, incapacity, enrollment in school or vocational faculty, political affiliation, veteran standing or genetic info.
Job Snapshot
Worker Sort: Full-Time
Location: McLean , VA
Job Sort: Accounting, Finance, Analysis
Expertise: Not Specified
Date Posted: eight/11/2016
Source: https://www.businessnetworkingorangecounty.com/senior-media-pricing-analyst-tegna-greenway-va/
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