Technique and Initiatives (DSI) group is in search of a Social Media Strategist to
be a part of its quick-paced, dynamic workforce. This place will play an integral position in
the event and execution of latest social initiatives throughout the corporate’s
portfolio of premium way of life manufacturers. The position will lead and help key model
tasks and innovation pilots designed to develop social viewers, drive visitors to
owned and operated websites and improve income from social channels. The
place will report back to the Director, Digital & Social Technique.
Main Duties:
Collaborate
with inner groups (knowledge and analytics, product, viewers improvement, social
media and sales) in addition to exterior social companions to execute towards a
numerous set of excessive-precedence social initiatives
Leverage knowledge and insights to affect model
technique; make tactical suggestions for viewers and engagement progress (with
a give attention to Fb, Instagram and Pinterest)
Help with improvement and ongoing management
of social KPI packages for key progress initiatives as outlined by Director,
Digital Technique & Social Innovation
Handle pipeline and venture plan for
corporative pushed innovation pilot packages – together with launching new social ideas,
onboarding new social analytics instruments, cross-model content material optimization checks
and new social platforms or inner merchandise
Evaluation
weekly and month-to-month cross-model studies and summarize highlights for viewers
progress, visitors, engagement and throughout key social channels
Compile
weekly cross-platform aggressive assessment (aggressive rating by vertical, prime
performing posts, benchmark viewers and engagement metrics, key shifts in
content material tendencies, and so forth.)
Lead improvement and ongoing upkeep of inner
documentation on social
greatest practices, “one-pagers” and tips for distribution to model editorial
and sales groups. Current findings and proposals at model conferences and
social media conferences
Handle
assembly agenda and summarize survey outcomes for month-to-month social media supervisor
conferences and different social workshops
Proactively vet and make
suggestions for brand spanking new social
analytics instruments. Report ROI outcomes and greatest apply/use instances for present
social analytics platforms in use
Advert
hoc pulls and knowledge evaluation as-wanted to help Digital Technique &
Enterprise Improvement group
The perfect candidate will
be enthusiastic about digital media and possess the next expertise:
Experience in digital website analytics and social
knowledge evaluation
Distinctive knowledge storyteller with excellent presentation
expertise
Robust understanding of social media marketing
technique and your complete social marketing combine –
paid, natural, owned and earned
Sharp understanding and perspective on social
media developments. Follows main blogs, thought leaders and stays abreast of the
newest content material, product and marketing tendencies in social
Early adopter of latest and rising social media
platforms – enthusiastic about each being a consumer/shopper of social content material as
nicely as analyst/strategist
Necessities:
2+ years expertise in digital marketing,
content material technique or social media position
Earlier tactical expertise as a group
supervisor / editor / social media supervisor liable for publishing content material and
managing a manufacturers’ social presence
Energy consumer of native analytics and insights
instruments (Fb, Twitter, Pinterest)
Accustomed to social measurement instruments together with
however not restricted to social listening (NetBase), social analytics (Sharablee,
Curalate, Tailwind, and so on.)
Expertise with three rd get together analytics
and syndication analysis platforms (Omniture, comScore, eMarketer, and so forth.)
most popular
Working information of social media promoting,
native and branded content material market dynamics and product choices most popular
Bachelors Diploma required
About Condé
Nast:
Condé Nast is a premier media firm famend for
producing the very best high quality content material for the world’s most influential
audiences. Attracting 126 million shoppers throughout its business-main
print, digital and video manufacturers, the corporate’s portfolio consists of a few of the
most iconic titles in media: Vogue , Vainness Truthful , Glamour , Brides ,
Self , GQ , The New Yorker , Condé Nast Traveler , Particulars ,
Attract , Architectural Digest , Bon Appétit , Epicurious, Wired ,
W , Golf Digest , Golf World, Teen Vogue , Ars Technica, The
Scene and Pitchfork. The corporate’s latest division, Condé Nast
Leisure, was launched in 2011 to develop movie, tv and premium
digital video programming.
Over the previous twenty years, Condé Nast has reached report
income, tripling its topline progress and exponentially increasing its content material
distribution. Throughout the identical interval, the corporate earned extra editorial,
design, digital, promoting, video and enterprise awards than any competitor in
the business. In 2014, the company was acknowledged as one of many
quickest-rising corporations within the digital video enterprise and was one in every of
LinkedIn’s Prime 25 Most In-Demand Employers. The corporate has lately relocated
to its new international headquarters at 1 World Commerce Middle, the place it performs a
main position within the resurgence of Decrease Manhattan.
For extra info, please go to condenast.com and
comply with @CondeNast on
Twitter.
SUBMIT YOUR CV HERE
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